Ezra Jackson Bailey
WALT For counselors Taking on new clients
Ezra Bailey with his wife and son
Me with my wife and son
Solo. AI-powered. Built to stick around.

Websites, AI, and all the tech in between. Handled by one person.

For small businesses that want one accessible person handling their tech — instead of a parade of agencies and freelancers.

Role
Web, AI & tech infra
Engagement
Project or retainer
Reach me
Text, call, or email
Based
Austin, US-wide remote
The pitch

A small agency's output. One person's relationship.

Most small businesses are stuck between two bad options. Hire an agency, pay agency prices for slow turnaround and an account manager who doesn't text you back. Or wing it yourself and watch competitors pull ahead.

I'm the third option. One person, supercharged by AI, who can deliver small-agency output at small-business prices — and stick around to keep it running.

What I do

More than just websites. Five buckets, all in one place.

Pick what you need. Retainers usually cycle through several over a year.

01 — Web

Websites & digital presence

From a simple landing page to a full site rebuild — fast, owned, findable on Google.

02 — Local

Local discovery

The reason customers can't find you on Google usually isn't your site — it's the listing and a dozen broken citations elsewhere.

03 — AI

AI workflows & internal tools

Find what's eating your team's time. Build the workflow that gives it back.

04 — Brand

Brand, copy & marketing assets

The credibility layer that lets a small business punch above its weight.

05 — Plumbing

The unsexy critical infrastructure

Email, payments, scheduling, the spreadsheet that's becoming a database. The behind-the-scenes plumbing nobody wants to touch.

How we work

Projects to start. Retainers to keep going.

Most engagements start with a project — a site rebuild, an AI workflow, a brand refresh. Once that ships, a monthly retainer keeps it current. Two stages of the same relationship.

01 How we start

Ship something concrete first.

A discrete engagement with a clear scope and end date. Most clients start here.

ProjectsFrom $1,500
Lite
$1,500–$2,500
Landing page or focused refresh.
Standard
$2,500–$5,000
Multi-page rebuild with real SEO + content.
Full
$5,000–$10,000
End-to-end digital-presence rebuild.
02 How we keep going

Stay on the team.

A monthly retainer keeps things current and gives you one person to text. Some clients start here too, if there's already a healthy stack.

RetainersFrom $99 / mo
Maintenance
$99–$200 / mo
Post-engagement care, on call.
Active
$300–$600 / mo
Multiple workstreams running concurrently.
Heavy
$1,000+ / mo
Active growth mode, many things in motion.
What it feels like

Either shape, same way of working.

Project or retainer, the texture is the same — one accessible person, leveraged hard by AI, speaking plainly.

01

Solo, supercharged.

One person, but armed with the AI tools agencies are still figuring out. Output of a team, relationship of one trusted contact who picks up the phone.

02

Easy to reach.

Text me when something breaks. Text me when an idea pops up. No portal, no ticket system, no account manager. Just me.

03

Plain language, no theatrics.

No agency-speak, no scope-creep posturing, no quarterly business reviews. You tell me what you need. I do it. We move on.

Selected work

What's live. What's in flight.

Three projects in three different states — a counseling practice, a church plant, a tactical-fitness coach.

Live
Colorado Springs · Counseling

Matthew Bailey Counseling

A one-page Wix site nobody could find — Google thought he worked in the wrong city — rebuilt from scratch into a real digital practice.

View case study
In build
Questa, NM · Church plant

River Community Church

A new church plant's site, rebuilt off a deprecated Mailchimp builder onto a fast modern stack. Mission, service times, registration, giving.

Currently private
Planning
Bryan, TX · Tactical fitness

Jensen Hardy Fitness

Tactical-fitness coaching for first responders and TEEX academy candidates. Plan doc shipped; full build kicks off once turnout-gear photography clears department approval.

Currently private
Contact

Best way to start: just reach out.

No intake form, no calendar gauntlet. Tell me what you're trying to figure out and I'll write back. First conversations are free and there's no expectation on the other end.

About me. I'm Ezra Bailey, based in Austin. Currently working with a counseling practice in Colorado Springs, a church in New Mexico, a personal trainer near College Station, and a few other corners of the internet — all of it solo, leveraged hard by AI.

Not a small business owner yourself? You probably know one. If this rings a bell for them — send them the link.

Send the link